food fraud strategies
Global Manufacturing, Innovation and Best Practices, Product Identification Technologies, Trends in Identification

Food fraud strategies: how Aussie manufacturers can protect their brands

Here’s a scary scenario: when a Chinese consumer buys a product labelled “Australian beef,” there’s only a 50-50 chance the meat inside is Australian beef. There is also a 50-50 chance it contains dog, rat, horse or camel meat, or all of them combined.  This is the reality of food fraud, which is estimated to cost the global food […]